Energy beams are always used with a crop. The lockup scale varies to add visual interest without distracting from primary messaging.
Should always be at a 45-degree, upward-facing angle.
Should always keep the original color sequence.
Crop and scale
The QuickBooks Accountant energy beams are always used with a crop. Scale of the lockup varies by use case to add visual interest without distracting from primary messaging.
Only use the lockup from the library.
Should always be at a 45-degree, upward-facing angle.
Don’t use the entire lockup of energy beams without a crop.
Don’t modify or deconstruct energy beams.
Don’t layer or include multiple energy beam lockups together.
Examples of how energy beams can be cropped in a layout
Energy beams can be scaled up or down proportionately as needed (but no more than 70% increase)
Energy beam don’ts
Don’t change the angle of the beam.
Don’t use the entire lockup without a crop.
Don’t modify or deconstruct the beams.
Don’t make multiple energy beam lockups together.
Don’t overlap, duplicate, or flip the beam in to chevron pattern.
Don’t use energy beam over dark backgrounds.
Don’t modify colors within the lockup.
Don’t layer lockups on to photography.
Don’t use an energy beam as a cropping element.
Examples
