Content is why customers use our products. They come to us to manage their own content (business and tax information) and to see other content that helps them do it better. We employ voice, tone, style, and strategy to design content our customers need to succeed.
For content design and strategy guidelines for all Intuit experiences, go to contentdesign.intuit.com.
Some helpful shortcuts
- Accessibility and inclusion
- Content checklist
- Delivering bad news
- Formatting
- Product content design
- QuickBooks voice and tone principles
- Word list
- Writing error messages
- Writing for mobile
Have questions? Ask your friendly content designer or give a shout in the #sbg-xd-voice-and-tone Slack channel.
