Usage

Because the sign-in interstitial stops the user from moving forward, we use it for only three use cases.

  • To let users knows about a critical issue affecting QuickBooks, such as an outage or service interruption.
  • To tell users about a critical issue that affects their business, such as a bank-connection problem.
  • To announce new products that users should know about, such as QuickBooks Live, QuickBooks Advanced, or QuickBooks Capital.

For more information about what a critical message is and how we decide to present it to users, see the customer communications guidelines.

Sign-in interstitial examples

Here are two examples of how we use the sign-in interstitial to let users know about critical issues that affect how QuickBooks works.

 

These next two examples show how we let users know about a critical problem that might affect their business.

To announce an important new product, we can use the sign-in interstitial as we do in this example.

Do
Use the sign-in interstitial to alert users to critical issues that affect their business
Use the sign-in interstitial to let users know about issues with how QuickBooks is working
Use the sign-in interstitial to announce important new products that are relevant to the user

 

Talk about how the message is relevant to the user who is seeing it

Don’t
Block the user experience with a modal unless the message is truly critical
Use the sign-in interstitial to announce new product features
Use the sign-in interstitial to sell anything

 

Use the sign-in interstitial for research or recruiting purposes

 

Use the sign-in interstitial for potentially relevant features

 

Use the sign-in interstitial to surface products to users who have already been exposed to the new product messaging

 

Use the sign-in interstitial to surface new features or functionality for products they have already been exposed to

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