From  To Brand  Level 0 Level 1  Level 2 Level 3
QuickBooks Online Accountant QuickBooks Online Accountant QuickBooks Accountant Online  [FMS]      —      —
QuickBooks Online Accountant App QuickBooks Online Accountant App for Windows QuickBooks Accountant Online  [FMS]  App for Windows
QuickBooks Accountant Desktop Plus 2016 QuickBooks Accountant Desktop Plus 2016 QuickBooks Accountant Desktop [FMS]      — Plus 2016
QuickBooks Accountant Desktop Accountant Toolbox QuickBooks Accountant Desktop Accountant Toolbox QuickBooks Accountant Desktop [FMS] Accountant Toolbox      —
QuickBooks Accountant Desktop Client Collaborator QuickBooks Accountant Desktop Client Collaborator  QuickBooks Accountant Desktop [FMS] Client Collaborator      —
QuickBooks ProAdvisor QuickBooks ProAdvisor¹ QuickBooks [Small Business] ProAdvisor      —      —
QuickBooks ProAdvisor Program QuickBooks ProAdvisor Program QuickBooks [Accountant] ProAdvisor Program      —      —
QuickBooks ProAdvisor Program Deluxe QuickBooks ProAdvisor Program Deluxe QuickBooks [Accountant] ProAdvisor Program      — Deluxe
QuickBooks ProAdvisor Program Premium QuickBooks ProAdvisor Program Premium QuickBooks [Accountant] ProAdvisor Program      — Premium
QuickBooks Find-a-ProAdvisor QuickBooks Find-a-ProAdvisor QuickBooks [Small Business]      —  Find-a-ProAdvisor      —
QuickBooks ProAdvisor Advanced Certification Education (ACE) QuickBooks ProAdvisor Advanced Certification Education (ACE) QuickBooks [Accountant] ProAdvisor  Advanced Certification Education (ACE)      —

 

[Square Brackets]=implied meaning rather than explicitly being part of the name

¹ The decision to remove Accountant in QuickBooks Accountant ProAdvisor name was made to ensure that the ProAdvisor is inclusive of both accountants and bookkeepers. Furthermore, the QuickBooks ProAdvisor is also a service for small businesses.

 

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